Honda is bringing back the defunct Insight nameplate for a hybrid-only vehicle planned for the Japanese, European and North American markets early next year, as the automaker strives to play catch-up with rival Toyota in hybrids.
Toyota Motor Corp. has been wildly successful by promoting the Prius as a hybrid-only model _ a move often praised as effective in highlighting its commitment to ecological technology.
But the industry view is still divided on devoting a model to a hybrid.
Nissan Motor Co. of Japan, which now buys its hybrid system from Toyota but is developing its own gas-electric technology, is less bullish about hybrid-only models. It …
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